Enterprise Field Intelligence

Making field contribution
visible, measurable,
and recognised.

FieldIQ helps organisations improve participation, capture reliable field intelligence, and reduce administrative burden. FIQ is the participation and recognition layer of the FieldIQ ecosystem.

Base Mainnet
Network
ERC-20
Standard
250,000,000
Fixed Supply
Verified
Contract
The Platform

An enterprise field-intelligence platform built for professional organisations.

Field teams are the operational backbone of organisations in healthcare, pharmaceuticals, medical devices, and commercial distribution. Their activity — visits, evaluations, account development, commercial wins — drives revenue, shapes relationships, and generates market intelligence. But that activity is rarely captured consistently or reliably.

FieldIQ solves this. It gives field professionals a structured way to log what they do, and gives managers real-time visibility into territory performance, participation, and execution — without replacing the systems organisations already use.

FieldIQ is not a CRM. It is a field-intelligence platform designed to complement existing business systems by improving participation, visibility, and accountability — working alongside CRM and ERP infrastructure rather than replacing it.
Platform in Practice

What field managers and field teams actually see.

The following views are taken directly from an active FieldIQ deployment.

FieldIQ manager command centre showing team activity and accounts requiring attention
Manager Command Centre — daily visibility into team activity, priorities, and accounts requiring attention.
FieldIQ operational dashboard
Operational Dashboard — consolidated field activity across territories and team members.
FieldIQ account directory
Account Directory — organised visibility into every account under active field coverage.
FieldIQ field intelligence view
Field Intelligence — patterns and account-level insight surfaced from accumulated field activity.
FieldIQ mobile visit logging interface
Field Visit Logging — the interface a field-based team member uses to capture the outcome of a visit.
Why FIQ Exists

Organisations depend on consistent field participation. Participation depends on recognition.

Field teams avoid logging systems not because they lack discipline, but because those systems are slow, disconnected, and offer no visible return for the effort. The result is incomplete data, unreliable reporting, and managers working with a fraction of the intelligence they need.

FIQ is intended to address this directly. As the participation and recognition layer of the FieldIQ ecosystem, FIQ is designed to recognise verified, consistent contribution — making meaningful field activity visible and acknowledged within the platform.

FIQ is a utility token intended for use within the FieldIQ ecosystem to support participation programmes and recognise contribution from verified field activity.

01
Recognise verified participation
FIQ is intended to acknowledge field professionals whose activity is verified within the FieldIQ platform — creating a transparent record of contribution that benefits both the individual and the organisation.
02
Reduce administrative resistance
When contribution is acknowledged, participation improves. FieldIQ is designed to make logging fast and meaningful — and FIQ is intended to reinforce that the effort is seen and valued.
03
Support long-term ecosystem alignment
FIQ is designed for longevity. Fixed supply, no post-deployment minting, and a structured allocation model reflect a long-term view of ecosystem participation rather than short-term distribution.
Token Information

Factual token record.

The following information is provided for transparency. FIQ is a fixed-supply ERC-20 token deployed on Base Mainnet with verified source code. No additional tokens can be created after deployment.

Token NameFieldIQ
SymbolFIQ
NetworkBase Mainnet
StandardERC-20
Total Supply250,000,000 FIQ — fixed at deployment
Decimals18
Post-deploy MintNot possible — supply is permanently fixed
LicenseMIT
Contract Address Base Mainnet
0x86DFCecd6B966FC1B67Baa03058255db72546DeD
View verified contract on BaseScan →
Product Roadmap

Where FieldIQ is headed.

This roadmap reflects current business direction. It is subject to change and does not represent a guaranteed timeline.

Current
Active Deployment
  • Active enterprise pilot deployment, in live use by field and management teams
  • FIQ token deployed and verified on Base
  • Continued platform refinement based on real-world field usage
Near-Term
Ecosystem Expansion
  • Expansion of pilot deployment to additional enterprise customers
  • Continued development of the FIQ participation and recognition layer
  • Expanded documentation and transparency resources for the FIQ ecosystem
Longer-Term
Broader Availability
  • Broader commercial availability of the FieldIQ platform across served industries
  • Expansion of FIQ ecosystem utility, communicated in advance of implementation
  • Exploration of governance mechanisms for long-term ecosystem participants
Team

Founder & Project Leadership.

RD
Rob Dehni, MBA
FOUNDER, FIELDIQ · MANAGING DIRECTOR, MID EAST MEDICAL FZC

Founder: Rob Dehni

Founder of FieldIQ, an enterprise field intelligence platform focused on verified field operations, workforce visibility, and platform participation recognition.

Rob founded FieldIQ after more than two decades working with organisations that manage distributed field teams. That experience — spanning distributor management, capital equipment, surgical consumables, and the development of commercial infrastructure across the GCC, EMEA, and APAC regions — repeatedly surfaced the same operational challenge: organisations with field-based teams consistently struggle to maintain visibility into what their own people are doing, and why. FieldIQ was created to address that gap directly.

Rob has over 23 years of commercial experience in the medical technology sector. He holds an MBA from Ascencia Business School and is a certified Lean Six Sigma Black Belt. He founded Mid East Medical FZC and leads the development and commercial direction of the FieldIQ platform.

FieldIQ is developed and operated by Mid East Medical FZC, a United Arab Emirates free zone company. FIQ is the ecosystem utility token supporting the FieldIQ platform, intended to recognise genuine participation as the platform and its user base grow.

Professional Profile (LinkedIn): linkedin.com/in/rob-dehni →
Contact

Get in touch.

For enquiries about FieldIQ platform deployment, partnership, or the FIQ ecosystem, contact us directly.

Contact
Rob Dehni
Organisation
Mid East Medical FZC
Email
rob@mideastmedical.com
Platform
fieldiq.biz